Pacifica are a retailer and manufacturer of fragrances and perfumed products that are an interesting combination of fun, easy to wear, complex, sophisticated and happy. Each of their products is created from quality ingredients with thought to the Impact on the environment. Their product range includes the following items:
Their fragrances are sub-categorized into fragrance types. These include the following types of fragrance:
Pacifica is an excellent website to shop at for the environmentally conscious consumer. Not only do they have a commitment to limiting their impact on the environment, they are also in partnership with Jean-Michel Cousteau’s Ocean Futures Society. Pacifica donate 1% of all sales from their Island Vanilla product range to Ocean Futures Society.
The Pacifica website is easy for customers to navigate with each of the categories clearly defined. Every product has a clear image and detailed product description. The price and any reduction is clearly displayed.
The founder of Pacifica is Brook Harvey Taylor who has had a fascination with fragrances since childhood and began by mixing essential oils as a child. Originating in Bozeman, Montana, Brook moved to Eugene, Oregon, in the early nineties. Here she studied aromatherapy before embarking on a journey to create unique fragrances. Brook then met Billy Taylor who had a background in filmmaking and photography. During a surfing trip they had the inspiration to create Pacifica combining both of their talents. Their success only came when they turned some of their fragrances into candles. To this day Brook and Billy continue to develop fragrances and bring happiness to their customers. In addition to their online business, Pacifica have stores that are located across the US.
Pacifica can be contacted in three ways. The first form of contact is email. The email address is email@example.com. The second option is to telephone their customer care line. The toll-free number is 1-866-337-7100. The lines are open from 8.30 am to 4.30 pm (PST) between Monday and Friday. Finally, customers can drop them a note at 3135 NW Industrial Street, Portland, OR 97210.
Pacifica do not have a page for customer testimonials. However, they do have a page devoted to their press coverage. Many articles have taken an in-depth look at the products of Pacifica. Further reviews can be found across the Internet for Pacifica. Overall feedback for Pacifica is excellent with customers being especially pleased with the scents and the price. Any negative comments relate to personal perfume taste or the staying power of the fragrances. Makeupalley.com have 14 reviews for this company and they have given Pacifica an average rating of 4.1 stars out of 5 with 71% of customers saying that they would buy their products again. Some examples of the reviews are as follows:
“I say I'd buy this product again but it's so strong you don't really need to. I've had the same bottle for three years now and although I only wear it in the fall and winter, it's very unique. It's almost smoky, like a bonfire and incense in the woods, but still feminine (although a guy could easily pull this scent off too). It smells clean and not perfumey at all, although you don't need much. It's a nice lingering touch.”
“This is my Holy Grail perfume. The spicy incense notes from the ginger, vetiver and patchouli work great with my skin chemistry, creating a soothing, comfortable aroma. The dry down is very warm, almost vanilla, sticking close to the skin for awhile before fading away gracefully. If you like earthy spice you might like this scent as much as I do. I'll be the first to admit that this staying power of this perfume isn't the greatest, but frankly I love the striking top notes of this scent, and with the price being so reasonable I don't mind reapplying.”
“This is fantastic! Smells like sweet ginger and those cloved oranges you make at Christmas, or a spiced chai. Lasting power is very good for an EDT, and at under $20, the price can't be beat. The soap and candle are amazing, too. If you enjoy fragrances like Jungle L'Elephant by Kenzo, you must try this. Pacifica is a great line overall. Very pleased!”
Pacifica are not Better Business Bureau (BBB) accredited and nor is there a BBB report available for them. Pacifica, or any other business, are not under any obligation to seek accreditation with BBB. Therefore, this is not necessarily a reflection on the credibility of the business. There are many other factors that support the credibility of this business. Firstly, there are many positive reviews for this company. Secondly, the length of time that they have been in business and the large number of stores that they have across the US also gives them credibility. Another factor is that their products are sold by other large retailers, such as Amazon. Finally, they have had a lot of media coverage. They have been covered by, amongst others, the following magazines:
- Pilates Style Magazine
- New Beauty
- Organic Spa Magazine
- Parents Magazine
- Contemporary Bride
- E Magazine
Pacifica have very good website popularity. They have a Google Page Rank of 4 out of 10. Compete.com estimate that they had 6,768 unique visitors during the month of September 2012 and have given them a page rank of 197,238. When compared with four other sites that sell similar products, Compete.com have ranked Pacifica in first position with aurafragrancesofparis.com in fifth position. Alexa.com have given Pacifica a global page rank of 289,998 and a US page rank of 62,162. The demographic information that is provided by Alexa.com shows that Pacifica is popular with women aged between 35 and 44, who have children, are college educated and who browse the site from home.
Pacifica currently use Facebook and Twitter as forms of social networking to connect with their customers and to promote their website. On Facebook, Pacifica have 21,751 likes and 481 people are talking about their Facebook page. To promote their business, let customers know about any current promotions and to respond to customer comments and enquiries. They also post photographs on this page. On Twitter, Pacifica have 964 followers. They use Twitter to promote their business and tell customers about offers and giveaways. Pacifica update both their Facebook and Twitter pages on a regular basis. Pacifica do not have a blog or use any further forms of social media marketing.
The customer reviews for Pacifica suggest that customers are happy with the pricing at this store. The prices are very affordable. It is difficult to make a straightforward comparison between Pacifica and other stores that sell similar products because Pacifica have their own line of products, whereas other stores, such as Perfumania, sell discounted brand name perfumes. Here are some examples of the pricing at Pacifica:
- Island Vanilla range- the 17 items in this range include candles, solid perfumes, gift sets and spray perfumes. The cheapest item is the solid perfume at $2 and the most expensive item is the value gift set at $30.
- Value gift sets- there are 33 products in this range. These are priced between $18 and $48.
- Travel gifts- the five products are priced at between $18 and $24.
Other points in relation to the pricing at Pacifica are:
- Free shipping on orders over $50 to orders within continental US.
- Free gift when you sign up to the email newsletter.
- Exclusive offers and discounts when you sign up to email newsletter.
- Regular savings and discounts.
If your order from Pacifica is less than $50 then the following flat rate shipping fees arrive:
- Ground shipping is $5.95.
- Express shipping is $9.95.
- Overnight shipping is $18.95.
- All orders over $50 are eligible for free ground shipping within continental US. They also qualify for discounted express shipping of $6.95 and discounted overnight shipping of $11.95.
Unless an order is placed before 7am, it will be shipped the next business day. Pacifica do not ship items at the weekend. Deliveries to rural areas may rake longer regardless of the shipping option that has been selected. Any products that contain a hazardous substance, such as alcohol-based fragrances, must be shipped by ground and cannot be delivered to PO box addresses. There are no shipping charges for E gift cards and these are sent by mail. Pacifica do ship internationally, but only to a limited number of countries. These include the United Kingdom, France, Germany, Canada, New Zealand and Australia. International deliveries are calculated by weight and destination. There may also be fees and duties to pay on international deliveries. These are the responsibility of the customer.
At this time, Pacifica only accept the following credit cards as form of payment:
- American Express
Customers may choose their preferred method of payment during the checkout procedure when paying for your order. Pacifica do not accept payment via PayPal, personal check, money orders or any other alternative methods of payment.
Pacifica’s goal is to offer their customers complete satisfaction in both the products and the service that they receive. Therefore, they will gladly accept returns on any unused items within 14 days of purchase. Returns should be sent to ATTN: Customer Care, Pacifica, 3135, NW Industrial Road, Portland, OR 97210. If items are damaged, Pacifica ask that their customers contact customer care either by emailing them at firstname.lastname@example.org. Alternatively, they can call them on 1-866-337-7100.
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